Legal
Privacy Policy
We respect your privacy. This policy explains what we collect, why we collect it, and the choices you have.
Last updated: September 7, 2026
1. Who we are
Cost of Parenting (“we,” “us,” or “our”) operates costofparenting.com, a parenting cost and localization service that helps families estimate the real cost of raising kids by city in the United States.
Questions about this policy can be sent to privacy@costofparenting.com.
2. Information we collect
Lead and contact information. If you request a budget report or other planning follow-up, we collect the name, email address, and any optional details you submit (such as a target move date) so we can fulfill that request.
Search and usage data. We collect the neighborhoods, cities, and zip codes you search, pages you view, and basic technical information such as browser type, device type, and IP address.
Cookies and similar technologies. We use cookies and local storage for site functionality, analytics, and advertising. Third-party services we use may set their own cookies as described below.
3. How we use information
We use the information we collect to:
- Provide city cost tools, reports, and planning features you request
- Respond to lead-capture and support requests
- Improve site performance, reliability, and product features
- Display advertising and measure affiliate/lead-generation partnerships
- Comply with legal obligations
We do not sell your personal information.
4. Advertising and Google AdSense
The Service is free and may display advertising. We use Google AdSense to show ads on city pages and other open-access surfaces.
Google and its advertising partners may use cookies, mobile identifiers, and similar technologies to serve ads, measure ad performance, and show ads based on your visits to this site and other websites.
You can learn more about how Google uses data from partner sites and apps in Google's partner sites policy. Google's advertising policies are available at policies.google.com/technologies/ads.
You may opt out of personalized advertising from Google by visiting Google Ads Settings. You can also visit aboutads.info to opt out of some third-party vendors' use of cookies for personalized advertising.
5. Third-party services
We rely on trusted providers to operate the site, including:
- Vercel — hosting and infrastructure
- Google AdSense — advertising (see section 4)
- Affiliate and lead partners — disclosed partnerships that may receive contact details you choose to submit for follow-up
- Data partners — third-party sources such as ATTOM and public datasets used to generate neighborhood scores and summaries
Each provider processes data under its own privacy policy. We encourage you to review those policies for more detail.
6. Data retention
We retain lead-capture and usage records as needed to provide the service, comply with law, resolve disputes, and enforce our agreements. You may request deletion of personal information you submitted by contacting us.
7. Your choices and rights
Depending on where you live, you may have rights to access, correct, delete, or export personal information, or to object to certain processing. To make a request, email privacy@costofparenting.com. We may need to verify your identity before fulfilling a request.
You can manage cookies through your browser settings. Disabling cookies may limit some site features.
8. Children
Our service is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us personal information, contact us and we will take appropriate steps to delete it.
9. Security
We use reasonable administrative, technical, and organizational measures to protect information. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.
10. Changes to this policy
We may update this Privacy Policy from time to time. We will post the revised version on this page and update the “Last updated” date. Continued use of the service after changes become effective constitutes acceptance of the updated policy.
11. Contact
Cost of Parenting
Email: privacy@costofparenting.com